The National Superannuation Fund, Nasfund, has continued its partnership with Kalang Advertising Limited, FM100, as naming rights sponsor for the Nasfund FM100 Talkback Program.
Nasfund FM100 Talkback, Papua New Guinea’s longest running radio talk show, launched its 2021 Season this morning, with representatives from sponsors in attendance.
Prime Minister James Marape spoke at the occasion, in a Question & Answer Session on the National Government’s priorities this year.
Speaking at the occasion, Nasfund Acting CEO Turaho Morea highlighted the importance of talkback radio in PNG.
“Nasfund has had a long association with FM100 Talkback.
When the Late Roger Hauofa and the FM100 Team approached us in the mid-2000’s to support the program, we were keen to back the Talkback Show as we were aware of its extensive listenership and reach across the country.
We knew that it would be an effective medium for Nasfund to disseminate news and information and importantly, receive constructive feedback from listeners, particularly our valued members.
As the country’s leading superannuation service provider and largest in terms of membership, we believe that an informed society makes informed decisions. More specifically for us, an informed superannuation membership makes the right choices in future financial security for themselves and their beneficiaries.
Utilizing radio is one such method in ensuring an educated membership. We aim to use the Nasfund FM100 Talkback Program as one of our key engagement platforms with our members and registered employers.
Nasfund is pleased to once again partner with Kalang Advertising Limited, FM100, to bring you the Nasfund FM100 Talkback Program this year.
We hope that the discussions on-air, translate into policies, and positive practical development, right across this great country.”
Similar sentiments were shared by Prime Minister James Marape, who thanked Nasfund for its continued support to a vibrant media in PNG.
“The media in PNG plays a crucial role in informing our people.
Programs such as Nasfund FM100 Talkback provide that avenue for our people to engage with leaders across all levels on a daily basis.
As a responsible government, we will continue to ensure that the media remains independent and free from political influence, so that Papua New Guineans are informed, and make the right decisions to effect change in communities across the country.
We look forward to also engaging with our people through Nasfund FM100 Talkback over the coming months.”